Art for Freedom
One movement to amplify the voices of all women living in exile or under oppression.

Women who were silenced.
Women separated from their families, denied their identities, stripped of the right to simply exist.
Women whose courage was punished, whose essence was never allowed to shine.

Tonight, on Yalda—the Winter Solstice in Persian culture, the longest night of the year and the moment when light begins to overcome darkness—we gather in remembrance and resistance.

On this sacred night, we honor the memory of Mahsa (Jina) Amini, whose innocent killing ignited the Woman, Life, Freedom movement across Iran and the world.

In her name, and in the spirit of Yalda, I-WILL is honored to launch Art for Freedom, in collaboration with the extraordinary artist @shabillustre.

This is not just something to wear or use.
It is empowerment, awareness, and freedom made visible.
And here, you are not purchasing products, you are supporting a struggle.
Every piece exists to carry a cause forward, not to fill a cart.

What you give in exchange reflects the depth of this mission: it sustains our work, honors the artists, and keeps these stories alive.
It is a tribute to every woman who dared to be herself in a world that tried to erase her.